Inside Tudor

BIRTH OF THE BRAND

In February 1926, the house of “Veuve de Philippe Hüther”, a watch dealer and maker, registered the trademark “The TUDOR” established in Geneva for Rolex founder Hans Wilsdorf. Later, in 1936, the house transferred the brand to Wilsdorf. Just after the Second World War, Hans Wilsdorf knew that the time had come to expand and give the brand a proper identity of its own. On March 6, 1946, he created “Montres TUDOR S.A.”, specializing in models for both men and women. Rolex would guarantee the technical, esthetic and functional characteristics, along with the distribution and after-sales service.

collections

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Watchmaking

THE TRADITIONAL ART OF HAND CRAFTSMANSHIP

A TUDOR watch lives. Pulsates. It will take you into the world of micro-precision. The high technology in all components are relentlessly tested to the smallest detail… to the point of obsession. Examine the movement. Esthetics and performance fit for the most demanding of products, designed for endurance as much as pleasure. Pleasing to the eye and exciting to the mind, this precision mechanism will withstand the rigors of time. Exceptional materials, durability and strength of design make each watch a unique object.

Tudor history

hans wilsdorf’s intuition

The history of TUDOR

“For some years now, I have been considering the idea of making a watch that our agents could sell at a more modest price than our Rolex watches, and yet one that would attain the standard of dependability for which Rolex is famous. I decided to form a separate company, with the object of making and marketing this new watch. It is called the TUDOR watch company.”

- H. Wilsdorf

TUDOR AMBASSADOR

ALL BLACKS

A rugby game at the highest level where the All Blacks play is no walk in the park. That's why it is called a Test match, because it tests you in every way: it tests your physicality, skill level, endurance and mental ability to perform under pressure. The All Blacks show they are ready and up for anything when they perform the haka, the world-famous, awe inspiring Maori dance before every Test match. The All Blacks perform the haka as a statement of who they are as New Zealanders and who they represent.

The Rodeo Jewellers storefront in London Ontario Canada

ABOUT US

RODEO JEWELLERS

RODEO is recognized as one of Canada's finest jewellers, offering exceptional selection of Swiss timepieces and jewellery. These beautiful items become part of the fabric of our lives through the memories they create. Our passion is for procuring pieces that are as unique as you are, and will complement and suit your every style and every occasion.

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